Specialist Product & BA Recruitment
Product talent, placed by someone who's done the job.
Product Wise connects organizations with Product Managers, Business Analysts and Product leaders, led by a recruiter with two decades in the seat, hiring for these exact roles. We work internationally, with first-hand experience of the UK, USA and Middle East markets.
Why we're different
Recruitment from the inside, not the outside
Most recruiters learn product roles secondhand, from job descriptions and keyword matching. Product Wise is different. Our founder has spent 20 years as a practitioner and hiring manager, building product teams across a wide range of sectors, not just filling seats.
That means we know the difference between a Product Manager who can talk strategy and one who can actually ship. We know what a strong Business Analyst's stakeholder management looks like versus what it sounds like on paper. We ask the questions a hiring manager would ask, because we've been the hiring manager.
Domain fluency
We understand the language, constraints, and delivery pressures of product teams in any sector; the nuances that generalist recruiters often misread.
Practitioner screening
Candidates are assessed the way a hiring panel would assess them, not just matched against a keyword list.
Straight talk
No inflated pipelines or vague updates. You get honest, timely assessments, of candidates and of the market.
For employers
Hiring Product Managers or Business Analysts?
Product Wise works with organizations that need more than a CV that "looks right." We help you find Product Managers, Business Analysts and Product leaders who can operate at the level your business actually needs, vetted by someone who has hired for these roles themselves.
Talk to Us About a RoleHow we work
- 01
Discovery
We take the time to understand the role, team, and outcomes you actually need, not just the job title.
- 02
Targeted search
We tap into a specialist network of Product and BA professionals, built through direct hands-on experience.
- 03
Practitioner screening
Every candidate is assessed against the realities of the role, informed by hands-on hiring experience.
- 04
Shortlist, not a stack
You receive a small, considered shortlist, not a volume of loosely-matched CVs.
- 05
Support to close
We stay involved through offer and onboarding to help secure a smooth start.
For candidates
Looking for your next Product or BA role?
If you're a Product Manager, Business Analyst or Product leader, Product Wise can help you find roles that match your experience and career direction, not just the next open req. Because our founder has worked in product roles for two decades, conversations here are grounded in what the job actually involves, not just what's on the job spec.
Register Your Interest- Honest conversations about fit, not just placement targets
- Guidance informed by real hiring-manager experience
- Opportunities across every sector that needs product capability
- Confidential, no-pressure exploratory conversations
Roles we place
Roles We Recruit For
Product
- Chief Product Officer (CPO)
- VP of Product
- Head of Product
- Director of Product
- Senior Product Manager
- Product Manager
- Product Owner
- Associate Product Manager
Business Analysis
- Head of Business Analysis
- Lead Business Analyst
- Senior Business Analyst
- Business Analyst
- Business Systems Analyst
- Product/BA Hybrid roles
Where we work
Every Sector That Needs Product Capability
Wherever product and delivery work carries real constraints: regulation, legacy systems and complex stakeholder environments, we know how to assess for it. Our service is international, with first-hand experience of the UK, USA and Middle East markets.
United Kingdom
Two decades of hands-on product delivery experience across UK organisations of every size.
United States
Active search partner for US teams hiring Product Managers, Product Owners and Business Analysts.
Middle East
Experience supporting product hiring across Middle East markets and their transformation programmes.
International
Wherever your product teams sit, we work across time zones to run a considered, remote-first search.
About
Built by a Product Leader, for Product Leaders
Product Wise was founded by Imran, a Product Management and Business Analysis professional with 20 years of experience delivering products in complex, regulated and commercial environments. Having worked as a Product Manager and Consultant, and hired extensively for Product and BA roles, Imran founded Product Wise to bring practitioner-level judgment to recruitment in a space too often handled by generalists.
Rather than matching keywords, Product Wise applies direct, first-hand knowledge of what makes a Product Manager or Business Analyst effective, and connects that insight to both hiring organizations and candidates.
Learn More About Our ApproachTestimonials
What People Say
“Imran understood exactly the kind of product role I wanted next. Within two weeks I was interviewing for a Principal PM position that genuinely matched my experience, not just my keywords.”
Alicia Morgan
Principal Product Manager
“As a Business Analyst trying to move into a more strategic environment, I was tired of generic recruiter calls. Product Wise asked the right questions and found me a role where my stakeholder skills actually matter.”
Ravi Patel
Senior Business Analyst
“Product Wise delivered a shortlist of Product Managers who had actually shipped in regulated environments. The quality of conversation in every interview was noticeably higher than what we'd seen from generalist agencies.”
Sarah Chen
VP of Product, Northwind Fintech
Get Started
Let's Talk About Your Next Hire, or Your Next Role
Whether you're building a Product or BA team, or looking for your next opportunity in one, Product Wise brings two decades of hands-on experience to the conversation.